This case describes packaging supplier and equipment vendor Tetra Pak and their Digital Transformation Program, detailing why Tetra Pak undertook this effort, how they organized the program, identified and selected which technologies to implement and the steps they took to overcome implementation challenges. The case structures Tetra Pak’s voyage around their priorities: Connected Solutions, Advanced Analytics and a Connected Workforce. The emphasis is on the value proposition of Industry 4.0 and Supply Chain Digitalization for both Tetra Pak and their customers.
Learning Objective
- To illustrate an effective and successful effort develop Industry 4.0 and Supply Chain Digitalization capabilities.
- Focusing on the process of identifying technology priorities, establishing the business case in a B2B context, and successfully implementing innovative solutions.
- The case provides a general introduction to the definition of Industry 4.0 and the key technologies associated with the term.
Keywords
Supply Chain, Transformation, Industry 4.0, Digitalization, Business to Business, Consumer Goods, Packaging, Outcome-based Service Model, Big Data, Predictive Analytics, Technology, Partnership
Settings
Europe, Switzerland
Tetra Pak, Consumer Goods
2018
Available Languages
English, Spanish
Related material
Teaching note, Video
Copyright Information
IMD retains all proprietary interests in its case studies and notes. Without prior written permission, IMD cases and notes may not be reproduced, used, translated, included in books or other publications, distributed in any form or by any means, stored in a database or in other retrieval systems. For additional copyright information related to case studies, please contact Case Services.
