Digital Transformation Sprint

Get your roadmap to transform your business

Digital Transformation Sprint

Get your roadmap to transform your business

Location

Online

Length

2 weeks

Fee

CHF 950

Next enrollment deadline
08 March 2025
Sprint format
Digital Transformation Sprint
Uncover strategies to extract new value from digitization and accelerate your business transformation.
Duration
2 weeks
Price
CHF 850 from CHF 950 Early bird ends on 10 February 2025
Choose a start date
About this Sprint
Are you feeling the impact of digital disruption? Are you struggling to create business value from digital tools and technologies?

Join IMD’s Digital Transformation Sprint and learn from digital pioneers through examples and case studies how to enhance performance in volatile, uncertain environments. Master the challenge of creating and sustaining organizational agility. Learn how digital disruptors disrupt and how to beat them at their own game. You will complete this Sprint with a roadmap for successful digital transformation.

What you’ll learn
  • 1
    Digital value drivers and response strategies
    • Discover why digital transformation is so hard and how to gain competitive advantage.
    • Where to play? Your best strategic choices.
    • Individual assignment – your digital strategy.
  • 2
    Digital transformation execution
    • Discover why the failure rate of digital transformation is so high.
    • How to drive transformation through your organization.
    • An effective 10-step framework: The Digital Transformation Orchestra.
    • Individual assignment – apply the framework to your business objectives.
  • 3
    Digital and organizational agility
    • Discover the “how” of digital transformation and why agility is your key to sustainable advantage.
    • Explore the roots of organizational agility.
    • Fast execution.
    • Individual assignment – your digital business agility.
  • 4
    The future of digital transformation and digital ethics
    • Discover how digital resilience helps you bounce back from major shocks like the pandemic.
    • Ethical considerations related to your digital business.
    • Corporate Digital Responsibility.

    Including illustrations from: Amazon, Nestlé, Tesla, IQOS, Mastercard, Disney, Axel Springer, Richemont, Airbnb, We Work and the latest research from IMD “Global Center for Digital Business Transformation.”

Who will benefit?

Designed for busy executives looking to quickly upskill on key business topics without sacrificing their schedule.

Traditional business leader / Manager

You are looking to extract the most value from digital technologies and business models to map out your own successful transformation.

Founder / Entrepreneur

You are a small to medium-sized business owner, looking to create new forms of value for customers and wider stakeholders.

Innovator

You are looking to gain inspiration from the digital disruptors to boost your own creativity and innovation skills.


Schedule overview

All live sessions are recorded and will be available for replay on the learning platform. Here’s an example of a Digital Transformation Sprint schedule:

Meet your Program Director

“I’ve distilled the most important things you need to know about digital transformation and packed it all into 15 days. Everything you need to respond effectively to digital disruption, because it’s not getting any easier.”

Michael Wade
TONOMUS Professor of Strategy and Digital and Director of the TONOMUS Global Center for Digital and AI Transformation

Michael Wade is Professor of Strategy and Digital. An expert on digital transformation, he holds the TONOMUS Professorship in Digital Business Transformation and is Director of the TONOMUS Global Center for Digital and AI Transformation. An expert in digital transformation, he has published 10 books and more than 100 case studies as well as articles on topics such as digital business transformation, innovation, strategy, and digital leadership. In 2021, he was elected to the Digital Shapers…

Michael Wade is Professor of Strategy and Digital. An expert on digital transformation, he holds the TONOMUS Professorship in Digital Business Transformation and is Director of the TONOMUS Global Center for Digital and AI Transformation. An expert in digital transformation, he has published 10…

Michael Wade is Professor of Strategy and Digital. An expert on digital transformation, he holds the TONOMUS Professorship in Digital Business Transformation and is Director of the TONOMUS Global Center for Digital and AI Transformation. An expert…

Get your digital transformation checklist

Wondering how to assess the performance of your digital initiatives? Simply enter your email to get your free digital transformation KPIs checklist.

This Sprint has been recognized with eleven Brandon Hall Group awards

The Digital Transformation Sprint has been awarded with more than ten awards from the prestigious Brandon Hall Group.

  • Best Advance in Leadership Development (gold)
  • Best Learning Program Supporting a Change Transformation Business Strategy (gold)
  • Best Development Program for Frontline Leaders (gold)
  • Best Use of Social/Collaborative Learning (gold)
  • Best authoring tools platform (gold)
  • Best digital courseware platform (gold)
  • Best collaboration platform (gold)
  • Best mobile app for education (gold)
  • Best online courses or MOOCs solution (gold)
  • Best e-learning, blended, flipped classroom solution or remote solution (gold)
  • Best advance in learning technology implementation (silver)
What participants say about Sprint
Vikas Bakthula

Technical Project Manager, IBM, Canada

Insights for life

This Sprint has equipped me with the knowledge and tools to run a digital transformation marathon! I am a fan of the faculty. His insights and teaching will remain with me for life.

Luis Felipe Cajiao

Global Head of Growth Direct-to-Consumer, Philips, Amsterdam

Easy to understand

Clear, engaging, fun, and easy to understand with insightful topics and teaching methodology.

 

 

 

 

Fernanda Giuntini

Vice President, Americana Foods, Dubai, UAE

Simple and powerful

Sprint is so simple and so powerful!!! It gets you engaged and excited to practice the learnings! It’s an exciting journey and far above my expectations!

Joanna Aleksandrowicz

Principal Consultant/Senior Manager | GFT Group | Poland

An inspirational booster

Sprint is an inspirational booster. It’s a top-class, hands-on experience with engaging workshops, useful case discussions and a set of “ready-to-use” digital transformation tools.

Adrian Hunn

Chief Executive Officer Zeramex/Dentalpoint | Switzerland

Exceeded my expectations

The online learning experience is outstanding. The mix between live sessions, online learning, and assessments are well balanced. It exceeded my expectations by far.

What is IMD Sprint?

IMD Sprint is a fast-paced online learning program delivered in short, highly engaging sessions. Each Sprint includes faculty-led, live virtual sessions (approx. 4 x 1h per week) as well as high quality pre-recorded multimedia content you can watch at your own pace. The total time commitment is approx 1-2 hours per day over 2 weeks. You receive IMD certification on successful completion.

How a Sprint works

After registration, you’ll gain access to IMD online learning portal to set up your profile and complete any necessary pre-work. On the program start date, you’ll be able to access the links to the live virtual sessions, review pre-recorded materials, engage with fellow participants, and work on your project (if applicable).

Live virtual sessions

Interact with faculty and guest speakers

Pre-recorded multimedia content

Engage with high-quality content, available to watch at your own pace

Peer learning

Gain insights from your cohort

Project

Turn learning into your own action plan

Digital Transformation Sprint
Uncover strategies to extract new value from digitization and accelerate your business transformation.
Duration
2 weeks
Price
CHF 850 from CHF 950 Early bird ends on 10 February 2025
Choose a start date
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