- IMD Business School

Leading through a crisis: Insights from research and practice

Our new video vignette mini-series
6 min.
April 2020

Our new video vignette miniseries entitled 4 Insights into Leading in and through a Crisis explores leadership challenges in the crisis and is given by IMD’s President Jean-François Manzoni.

Jean-François Manzoni is the Nestlé Professor of Leadership and Organizational Development at IMD, where he is also the President.  As a leadership researcher and professor for decades, he says, “in principle, […] I’m supposed to know what a leader ought to do under various circumstances, including in a crisis situation.  The last few weeks have provided me with a great opportunity to put these ideas to a tough test!”

These ten weeks of “theory-guided practice” led Jean-François to identify four key insights that he will share through a series of four video vignettes brought to viewers twice-weekly.

The first video will explore the importance of the leadership team and what you must do to ensure that the whole team, and not just you as its leader, is operating at its best.

The second video will focus on communicating with the troops. In a crisis, human beings need to hear some messages again and again. It is hence even more important than usual to be deliberate and thoughtful about what, when and how you communicate to whom.

The third video, in two parts, will address the challenges of allocating your attention between the short term and the long term. You must ensure that your organization survives the crisis, but also that it comes out of it stronger and with forward momentum.

The last video vignette, also split in two, will focus on you: A lot will be riding on you through this crisis, including providing good answers on the three dimensions above. How will you manage yourself, as a leader and as a human being, to ensure that you remain at peak performance throughout this difficult time?

4 Insights into Leading in and through a Crisis, an overview

Insight #1 – The importance of the leadership team

Insight #2 – Communicating with the troops

Insight #3 – Balancing the short and the long term

Insight #3 – Balancing the short and the long term

Insight #4 – Managing yourself 

Insight #4 – Managing yourself


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