Case Study

The Indonesian vaccine controversy

2 pages
December 2011
Reference: IMD-3-2273

Public outcry over the source of meningitis vaccine changes competitive landscape in Indonesia and drives public debate about pricing.

Learning Objective

Stakeholder assessment and management, economics of pricing, managerial responsibility. Assessing economic policy objectives.

Keywords
Stakeholder Analysis
Settings
Novartis
2009-2011
Type
Published Sources
Copyright
© 2011
Available Languages
English
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