Skanska USA Building and the Utah data center bid (A)
In 2010, Skanska USA Building is involved in a competitive bid for the National Security Agency’s Utah Data Center. President Bill Flemming must submit a bid that will be low enough to win against four rivals, yet high enough to allow the company to make a profit. The case describes the bidding process, the approach taken by Skanska, the organizational and strategic setting, as well as the career consequences of success and failure. The case ends by asking students to determine what bid they would offer to win the contract for the Utah Data Center.
Examine a strategic decision under conditions of intense competitive rivalry and high uncertainty. Explore decision biases and errors, and think about the way that managers make decisions under pressure.
Skanska, Construction and Engineering
2009-2010
Cranfield University
Wharley End Beds MK43 0JR, UK
Tel +44 (0)1234 750903
Email [email protected]
Harvard Business School Publishing
60 Harvard Way, Boston MA 02163, USA
Tel (800) 545-7685 Tel (617)-783-7600
Fax (617) 783-7666
Email [email protected]
NUCB Business School
1-3-1 Nishiki Naka
Nagoya Aichi, Japan 460-0003
Tel +81 52 20 38 111
Email [email protected]
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- Skanska USA Building and the Utah data center bid (A)
- Skanska USA Building and the Utah data center bid (B)
- Skanska USA Building and the Utah data center bid (A)
- Skanska USA Building and the Utah data center bid (B)
Research Information & Knowledge Hub for additional information on IMD publications
Research Information & Knowledge Hub for additional information on IMD publications
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Presented at: European Winter Meeting of the Econometric Society (EWMES), 16-18 December 2024, Palma de Majorca, Spain
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