Case Study

Netcetera (A): Hiring an external CEO?

8 pages
June 2006
Reference: IMD-3-1670

The A-case in this three-part series describes the development of the Zurich-based software provider Netcetera from its inception in 1996 to spring 2000. The firm had grown remarkably and its four co-founders envisioned further expansion. Yet in early 2000 they realized that there was no time for handling strategic issues–management resources were completely taken up with winning new customers and dealing with the internal complexity caused by the increasing number of employees. They considered recruiting an external CEO to address their challenges, and had even identified a candidate. The case provides a vehicle for participants to evaluate the pros and cons of hiring an external manager to facilitate growth, including the fit of the identified candidate.

Growth Management, Chief Executive Officer, Strategy Implementation
Spring 2000
Field Research
© 2006
Available Languages
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