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Case Study

Hewlett-Packard: Creating a virtual supply chain (A)

By Carlos Cordon, Ralf W. Seifert, Thomas E. Vollmann and Petri Lehtivaara

11 pages

February 2002

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Reference: IMD-6-0251

The case describes a decision-making situation on the future of manufacturing for tape drives at Hewlett-Packard. HP has used several different manufacturing partners in the earlier versions of its products. Now it is facing a decision to outsource manufacturing and create a virtual supply chain for the next product generation. The case provides opportunities to discuss the strategic and operational challenges of outsourcing and the use of electronics manufacturing services companies in supply chain operation.

Keywords

Outsourcing, Virtual Supply Chain, Supply Chain Management, Contract Manufacturing, Tape Drive, Electronics, Production Management, Operations Management

Settings

United Kingdom
July 2001

Type

Field Research

Available Languages

English

Related material

Teaching note, Video

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This case study is part of a series

Hewlett-Packard: Creating a virtual supply chain (A)
Hewlett-Packard: Creating a virtual supply chain (A) (Abridged)
Hewlett-Packard: Creating a virtual supply chain (B)
Hewlett-Packard: Creating a virtual supply chain (B) (Abridged)

2003 EFMD AWARD WINNER (Supply Chain Management)

This case study is part of a series

Hewlett-Packard: Creating a virtual supply chain (A)
Hewlett-Packard: Creating a virtual supply chain (A) (Abridged)
Hewlett-Packard: Creating a virtual supply chain (B)
Hewlett-Packard: Creating a virtual supply chain (B) (Abridged)

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