Case Study

Grounding: Did corporate governance fail at Swissair?

15 pages
April 2002
Reference: IMD-3-1057

The board and management of Swissair were challenged in a new way after the country decided in 1992 against joining the European Economic Area. Swissair had to remain globally competitive or run the risk of becoming an insignificant regional airline since it was no longer operating under the same conditions as airlines in the European Aviation market. The case describes the strategic decisions and developments until the collapse of the airline in 2001 with a focus on Corporate Governance issues.

Corporate Governance Failure, Airline
Published Sources
© 2002
Available Languages
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