Nestlé Continuous Excellence (B): Launching NCE
The second case in this four-case series is set in May 2008. Following agreement to implement NCE at the Mirador meeting in July 2007, the NCE global team had developed a model, which it was ready to launch. José Lopez scheduled a two-day Global Operations Conference in Evian, for Nestlé’s technical, supply chain and procurement managers (around 250 people). One day of this meeting was dedicated to the formal launch of NCE to the entire operations community. He wondered how best to structure this event, in order to ensure buy-in and the smooth roll-out of NCE.
The learning objective of this session is to explore the key success factors for the successful roll-out of a global initiative. This includes how to prepare and structure an event, in order to ensure commitment from managers at the operational levels, as well as the timeframe and scope of the roll-out plan.
Nestlé
2008
Cranfield University
Wharley End Beds MK43 0JR, UK
Tel +44 (0)1234 750903
Email [email protected]
Harvard Business School Publishing
60 Harvard Way, Boston MA 02163, USA
Tel (800) 545-7685 Tel (617)-783-7600
Fax (617) 783-7666
Email [email protected]
NUCB Business School
1-3-1 Nishiki Naka
Nagoya Aichi, Japan 460-0003
Tel +81 52 20 38 111
Email [email protected]
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in MIT Sloan Management Review Summer 2024, vol. 65, no. 4
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