Mobility carsharing: An IT leadership crisis
The case focuses on the challenges of overhauling the entire information technology infrastructure that forms the backbone of Mobility Car Sharing, a car sharing pioneer that has a monopoly of the Swiss market. The process of transforming that infrastructure ran into serious problems, which threatened to undermine the entire business. The management board hired a new CIO who became the first IT officer to sit on Mobility’s executive board. Within days of taking her new role, the CIO was faced with the dilemma of what to do about the failing IT project, which was internally disruptive and provided only a questionable technical foundation for the new system.
1) Understanding the vital importance that IT Systems can play in the enduring success of a business. 2) Recognizing the need for a chief information officer whose role is positioned at the executive level.
Mobility Car Sharing, Automotive, Automobiles
2006-2012
Cranfield University
Wharley End Beds MK43 0JR, UK
Tel +44 (0)1234 750903
Email [email protected]
Harvard Business School Publishing
60 Harvard Way, Boston MA 02163, USA
Tel (800) 545-7685 Tel (617)-783-7600
Fax (617) 783-7666
Email [email protected]
NUCB Business School
1-3-1 Nishiki Naka
Nagoya Aichi, Japan 460-0003
Tel +81 52 20 38 111
Email [email protected]
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in I by IMD 24 June 2024
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Case reference: IMD-7-2457 ©2024
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Case reference: IMD-7-2546 ©2024
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in MIT Sloan Management Review Summer 2024, vol. 65, no. 4
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