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Case Study

The Zegna Group

5 pages

December 2010

Reference: IMD-3-1137

This company note describes the Zegna family business from its founding by Angelo Zegna at the end of the 19th century up to 2000 when 4th generation family members, Gildo and Paolo Zegna, were running what had become one of the world’s leading textile and fine men’s clothing businesses.

Learning Objective

This note can be used to illustrate various family business issues.

Keywords

Family Business, Succession, Fourth Generation, Clothing, General Management, Strategy

Settings

World/global, Italy
1900-2000

Type

Published Sources

Available Languages

English

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Reference IMD-2659

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Industry Logistics and Supply Chain

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