Case Study

Nestlé S.A. (A): Should Nestlé Nutrition be a separate business?

10 pages
October 2008
Reference: IMD-3-1716

In October 2003 Luis Cantarell, head of Nestlé’s Nutrition Strategic Business Division (NSBD), prepared for an important executive management meeting. The NSBD was not only a key driver in helping Nestlé realize its vision of becoming a Nutrition, Health and Wellness company but was also associated with an expectation of above average contributions to group growth and profit through its core business of Nutrition. The key decision facing executives at the meeting was which business model would best be able to deliver the CEO’s vision. Should the Nutrition division become a separate, standalone business with P&L accountability or continue to operate as is?

Translation of vision, Business Model, Implementation, Food, Nutrition
Field Research
© 2008
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