This case describes the career of George Davies from his beginnings at the retail chain Littlewoods in 1962 to his tenure as chairman and chief executive officer of the retail chain Next from 1981 to 1988.
Learning Objective
The case serves as a basis to discuss and understand executive development.
Keywords
Leadership Development, Retail, General Management, Strategy
Settings
United Kingdom
ASDA, Consumer Services, Retail
1971-2000
Available Languages
English
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