Case Study

RFID: Yesterday’s blockchain

16 pages
June 2019
Reference: IMD-7-2090

Blockchain is one of the most talked about topics in supply chain management, promising benefits in traceability, visibility and productivity, yet the enthusiasm may be bordering on hype. Blockchain seems to have taken on the aura of a “magic wand” that will make all supply chain problems disappear. The excitement is reminiscent of that surrounding RFID. RFID began attracting attention in the early 2000s offering the promise of significant benefits in productivity and visibility. In this article we look at the experience of RFID’s early deployment, particularly in mass retail. This focus provides insights into the way RFID evolved from a “revolutionary” application to a useful tool in certain contexts. From the short history of RFID and its current state of deployment, we identify the three common elements of the RFID sweet spot – moderate margins, moderate volumes and a verticalized supply chain, illustrated through the experience of Walmart. The RFID experience and its striking parallels to blockchain today provide valuable perspective on the blockchain buzz.

Learning Objective
  • For supply chain managers looking for technology strategies to improve their traceability, visibility or logistics productivity, the lessons provided by RFID should give additional cause for careful consideration before plunging into a blockchain initiative.
Keywords
Operations, Supply Chain, Blockchain, Radio-frequency Identification, Digitalization
Settings
Logistics and Supply Chain
Type
Published Sources
Copyright
© 2019
Available Languages
English
Case clearing houses
IMD case studies are distributed through case clearing houses. In order to browse the collection and purchase copies please visit the links below.

The Case Centre

Cranfield University

Wharley End Beds MK43 0JR, UK
Tel +44 (0)1234 750903
Email [email protected]

Harvard Business School Publishing

60 Harvard Way, Boston MA 02163, USA
Tel (800) 545-7685 Tel (617)-783-7600
Fax (617) 783-7666
Email [email protected]

Asia Pacific Case Center

NUCB Business School

1-3-1 Nishiki Naka
Nagoya Aichi, Japan 460-0003
Tel +81 52 20 38 111
Email [email protected]

Contact

Research Information & Knowledge Hub for additional information on IMD publications

Discover our latest research
IMD's faculty and research teams publish articles, case studies, books and reports on a wide range of topics