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Book

New Realities

Business dynamics at the frontiers of globalization

By Jean-Pierre Lehmann and Carlos A. Primo Braga

228 pages

Paperback

Overview

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Overview

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The book New Realities: Business Dynamics at the Frontiers of Globalization presents a series of assessments of where the global economy may be headed.

It builds upon business cases from companies in:

Brazil (operating in agribusiness);
China (GVCs);
India (education);
South Africa (sustainable energy);
Madagascar (textiles and clothing).

The impact of geopolitics, diplomacy, and economic growth in terms of global governance, as well as the role of the BRICS in the world economy, is also addressed.

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Research Information & Knowledge Hub for additional information on IMD publications

Paperback

eBook

You can also buy the book on Barnes & Nobles, Book Depository, Orell Füssli and Routledge.

Publisher

International Institute for Management Development

ISBN

9782940485185

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Case Study

Sandoz (B): The art of staying true to your mission

Strategy Leadership Global Business

By Jim Pulcrano, Charan Singh, Zita Falk, Franciska Darmer and Barbara Schmidt-Ley

Article

Tariffs and Transformation - Swiss Watchmakers

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Geopolitics

By Stéphane J. G. Girod

in I by IMD

Case Study

Sandoz (A): Breaking free to stand alone

Strategy Leadership Global Business

By Jim Pulcrano, Charan Singh, Zita Falk, Franciska Darmer and Barbara Schmidt-Ley

Article

The new limits of growth - Geopolitics

Circular and regenerative strategies are redefining business growth amid climate change, resource scarcity, and geopolitical tension within planetary limits.

Geopolitics Strategy Sustainability

By Julia Binder and Manuel Braun

in I by IMD

Book

SuperEurope: The unexpected hero of the 21st century

This book is a vindication of Europe. It challenges the view of Europe as a tired, overregulated continent, arguing instead that Europe has emerged from decades of crisis—financial turmoil, Brexit, COVID-19, war in Ukraine—as a resilient, reformed...

Geopolitics Competitiveness Global Business

By Arturo Bris

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The Wild West of tech sovereignty

Tech sovereignty is reshaped by AI, resource competition, and circular strategies that recover critical materials to build resilience and advantage.

Geopolitics Sustainability

By Julia Binder and Manuel Braun

in I by IMD

Article

Open-source Models - Global Trade

The rules-based order that underpinned globalization is lurching toward a closed-source model. An ‘open hybrid’ system will ensure stability in the long run.

Geopolitics

By Richard Baldwin and Michael Yaziji

in I by IMD

Article

The end of cheap everything? - Geopolitics

The end of cheap everything signals a shift to resource efficiency, zero waste, and regenerative outcomes shaping a new economic order.

Geopolitics

By Julia Binder and Manuel Braun

in I by IMD

Article

Diego De Giorgi - Designing The Future - Standard Chartered

Diego De Giorgi, Group Chief Financial Officer of Standard Chartered, explains how the bank is navigating global uncertainty and why cultural leadership is now central to the CFO role.

Geopolitics

in I by IMD

Article

Circularity - Resource Wars - The Best Defense

Circularity is becoming a critical strategy for businesses as competition for key resources intensifies amid geopolitical and market shocks.

Geopolitics Sustainability

By Julia Binder and Manuel Braun

in I by IMD

Sandoz (B): The art of staying true to your mission

By Jim Pulcrano Charan Singh Zita Falk Franciska Darmer and Barbara Schmidt-Ley
Case reference: IMD-2670 ©2025

Summary

This case series explores Sandoz's spin off from Novartis, which was finalized on 4 October 2023. Case B looks at Sandoz once it has become independent. The hard work of figuring out the best way to spin off is done, a new strategy created, and some difficult choices made. But now how will CEO Richard Saynor and his leadership team ensure that Sandoz is fit for purpose?

Reference IMD-2670

Organization Sandoz

Industry Healthcare, Pharmaceuticals

Available Languages English

Contact

Research Information & Knowledge Hub for additional information on IMD publications

Related topics

Strategy

Leadership

Global Business

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Sandoz (A): Breaking free to stand alone

By Jim Pulcrano Charan Singh Zita Falk Franciska Darmer and Barbara Schmidt-Ley
Case reference: IMD-2669 ©2025

Summary

This case series explores Sandoz's spin off from Novartis, which was finalized on 4 October 2023. Case A follows Richard Saynor's (CEO, Sandoz) ruminations as he builds the company strategy in preparation for the board's approval of Sandoz as a standalone company. The narrative outlines the key strategic areas that Richard, along with his senior leadership team, considered and which strategy was eventually approved by the board of directors (i.e. product portfolio mix), the direction of the growth strategy (i.e. top vs. bottom line approach), target geography regions and ownership model. Case A focuses on the dilemmas and considerations of each strategic area.

Reference IMD-2669

Organization Sandoz

Industry Healthcare, Pharmaceuticals

Available Languages English

Contact

Research Information & Knowledge Hub for additional information on IMD publications

Related topics

Strategy

Leadership

Global Business

Browse all topics

The new limits of growth - Geopolitics

By Julia Binder and Manuel Braun
in I by IMD

Summary

Circular and regenerative strategies are redefining business growth amid climate change, resource scarcity, and geopolitical tension within planetary limits.

Contact

Research Information & Knowledge Hub for additional information on IMD publications

Related topics

Geopolitics

Strategy

Sustainability

Browse all topics

SuperEurope: The unexpected hero of the 21st century

By Arturo Bris
Published by Independently published ©2025

Summary