Case Study

Lana Meier's first day at Immaplast

3 pages
February 2005
Reference: IMD-2-0109

The case presents a company that faces a sustainability dilemma. Immaplast is confronted with potential health risks of old generation products, which -if confirmed and rising to public attention- may entail substantial business risk, even threatening the mid-term survival of the company. The case is written for undergraduate courses providing the basis of discussion for major concepts of sustainability.

Corporate Sustainability Management
Published Sources
© 2005
Available Languages
Related material
Teaching note
Case clearing houses
IMD case studies are distributed through case clearing houses. In order to browse the collection and purchase copies please visit the links below.

The Case Centre

Cranfield University

Wharley End Beds MK43 0JR, UK
Tel +44 (0)1234 750903
Email [email protected]

Harvard Business School Publishing

60 Harvard Way, Boston MA 02163, USA
Tel (800) 545-7685 Tel (617)-783-7600
Fax (617) 783-7666
Email [email protected]

Asia Pacific Case Center

NUCB Business School

1-3-1 Nishiki Naka
Nagoya Aichi, Japan 460-0003
Tel +81 52 20 38 111
Email [email protected]


Research Information & Knowledge Hub for additional information on IMD publications

Discover our latest research
IMD's faculty and research teams publish articles, case studies, books and reports on a wide range of topics