Developing a global mindset at Johnson & Johnson - 1998
The case illustrates how Johnson & Johnson, the world’s leading comprehensive manufacturer of health care products aligns its human resource practices with its global business strategy. The critical task is the development of a global mindset among J&J managers. The case describes in detail international recruitment and management development processes and examines opportunities and challenges facing J&J in this area. The case can also be used together with the following complementary cases “Developing a Global Mindset at Unilever – 1998” (GM 795) that describes another approach to the globalization of management, and “Developing Managers for a Global Business” (GM 790 & GM 794) which reviews the management development strategy at J&J and Unilever in the late 1980s.
1998
Cranfield University
Wharley End Beds MK43 0JR, UK
Tel +44 (0)1234 750903
Email [email protected]
Harvard Business School Publishing
60 Harvard Way, Boston MA 02163, USA
Tel (800) 545-7685 Tel (617)-783-7600
Fax (617) 783-7666
Email [email protected]
NUCB Business School
1-3-1 Nishiki Naka
Nagoya Aichi, Japan 460-0003
Tel +81 52 20 38 111
Email [email protected]
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- Developing a global mindset at Johnson & Johnson - 1998
- Developing managers for a global business at Johnson & Johnson
- Reinforcing the international culture at Unilever
- Developing a global mindset at Johnson & Johnson - 1998
- Developing managers for a global business at Johnson & Johnson
- Reinforcing the international culture at Unilever
Case reference: IMD-3-0791 ©1999
Research Information & Knowledge Hub for additional information on IMD publications
Case reference: IMD-3-0790 ©1999
Research Information & Knowledge Hub for additional information on IMD publications
Case reference: IMD-3-0794 ©1999
Research Information & Knowledge Hub for additional information on IMD publications

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