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Case Study

Euro Insurance, Inc.: The Mexican acquisition

By Vladimir Pucik, Colleen Lief and George Rädler

9 pages

November 2007

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Reference: IMD-3-1799

Euro Insurance Inc. decided to expand in Mexico by acquiring a stake in a local insurance company and possibly merging it with its existing JV operation. How quickly should the integration proceed? What should its scope be? What should be the roadmap for the integration process? Specifically, the following issues need to be addressed: 1) Setting priorities for the first steps; 2) structure of the new company; 3) resolving distribution conflicts; 4) aligning product offerings; 5) integrating IT infrastructure. In addition, overall relationship with the local partners may be impacted by the choice of the integration strategy.

Learning Objective

The case allows to review a variety of topics related to the role of mergers and acquisitions in international strategy – from evaluation of various market entry strategies (direct, JV, M&A) to post-merger integration process.

Keywords

Mergers and Acquisitions, Post-merger Integration, Insurance

Settings

Mexico
2004

Type

Field Research

Available Languages

English

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