In Google vs LLM battle for search dominance, the consumer will win
Google may have escaped major penalties in a landmark search monopoly ruling, but will the search giant survive the rise of LLMs and changing user behavior?...
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3 hours ago • by Amit M. Joshi, José Parra Moyano, Michael R. Wade, Shih-Han Huang in Artificial Intelligence • 12 min read
As AI-driven Large Language Models reshape digital visibility, Generative Engine Optimization (GEO) emerges as a critical frontier threatening to upend the $80 billion SEO industry and demanding urgent attention from senior executives....
Continue readingNovember 12, 2025 • by Didier Bonnet, Jialu Shan in Artificial Intelligence • 12 min read
Google may have escaped major penalties in a landmark search monopoly ruling, but will the search giant survive the rise of LLMs and changing user behavior?...
November 12, 2025 • by Ginka Toegel, Jean-Louis Barsoux in Brain Circuits • 3 min read
Most managers like to think they act the same toward all their team members, but research says otherwise. Take the test below to check if you’re unconsciously playing favorites, and check out...
November 11, 2025 • by Jean-François Manzoni in CEO Dialogue Series • 7 min read
Christophe Fouquet, CEO of ASML, tells Jean-François Manzoni how the world’s only EUV lithography machine maker became Europe’s most indispensable company – and what comes next. ...
November 11, 2025 • by José Parra Moyano in Artificial Intelligence • 6 min read
When the AI bubble bursts, your board will ask whether to cut AI initiatives. What will your response be?...
November 11, 2025 • by Roberto Bocca in Audio articles • 10 min read
Brazil, India, and Nigeria, among others, present opportunities and challenges for business in a rapidly developing energy landscape. Companies should tailor their approaches to tap into growth markets....
November 11, 2025 • by Francesca-Giulia Mereu in Brain Circuits • 3 min read
Discover how reconnecting with your inner child can boost creativity, resilience, and courage, turning curiosity into professional strengths....
November 11, 2025 in White Papers • 15 min read
IMD’s 2025 AI Maturity Index highlights how leaders of the most successful companies are scaling AI technologies across 10 industries for competitive advantage ...
November 10, 2025 • by Jean-François Manzoni in I by IMD Podcasts • 1 min read • Podcast available
ASML CEO Christophe Fouquet on EUV innovation, AI-driven chip demand, and leading Europe’s most critical technology company....
November 10, 2025 • by Rob McGreevy, Marco Mueller, Michael R. Wade in Sustainability • 6 min read
Digital ecosystems are transforming how industries decarbonize. By linking data, AI, and shared infrastructure, companies can cut emissions, boost resilience, and tackle Scope 3 impacts—proving collaboration is key to achieving a low-carbon,...
November 10, 2025 • by Faisal Hoque, Paul Scade , Pranay Sanklecha in Artificial Intelligence • 9 min read
AI poses dual threats that demand balancing innovation portfolios and scanning for external disruption. Here’s how to manage both effectively....
November 7, 2025 • by Didier Cossin, Yukie Saito in Sustainability • 6 min read
Sustainability must rise on boardroom agendas, not as a regulatory checkbox, but as a strategic imperative. The risks are tangible, and the opportunity to act has never been greater....
November 6, 2025 • by Salvatore Cantale in Artificial Intelligence • 4 min read
n the second article for CFOs, Salvatore Cantale explores how finance leaders can help redefine output, workforce design, and performance measurement in an AI-enabled enterprise. ...
November 6, 2025 • by Goutam Challagalla in Brain Circuits • 3 min read
Unlock GenAI’s full potential by going deep and narrow: focus on strategic opportunities, lasting advantage, and meaningful impact over quick wins....
November 5, 2025 • by Fabian Grimm in Competitiveness • 7 min read
The different ways that economies tackle digital competitiveness can make them at once resilient and vulnerable in today’s increasingly fragmented digital economy, says Fabian Grimm. ...
November 5, 2025 • by Jad Mouawad, José Parra Moyano in Artificial Intelligence • 9 min read
AI is power hungry but, used wisely, its benefits could outweigh the costs. Business leaders will play a key role in determining whether innovation and sustainability can advance together....
November 5, 2025 • by Didier Cossin in Geopolitics • 7 min read
Black swan events aren’t as rare as they used to be, and the best boards are not just expecting but premeditating catastrophe as part of a robust crisis response architecture. Here are...
November 5, 2025 • by Ginka Toegel, Jean-Louis Barsoux in Brain Circuits • 3 min read
Discover how to uncover and address unconscious team behaviors, resolve hidden tensions, and boost collaboration and overall performance....
November 4, 2025 • by Susan Goldsworthy in I by IMD Podcasts • 2 min read • Podcast available
Oliver Zeidler shares his journey from swimmer to World Champion rower, balancing sport, business, and a beginner’s mindset....
IMD’s 2025 AI Maturity Index highlights how leaders of the most successful companies are scaling AI technologies across 10 industries for competitive advantage

To help set the agenda for supply chain leaders beyond 2025, this guide examines the industry priorities and outlines five strategic areas of focus for

This guide aims to help businesses navigate the rapidly evolving voluntary biodiversity credit (VBC) markets and decide whether and how to engage.

Walmex CEO Guilherme “Gui” Loureiro on reinventing Walmart Mexico into a purpose-driven digital powerhouse – by overcoming his own ego.

AI has leapt from obscurity to ubiquity, reshaping work and society. But its flaws run deep, forcing leaders to balance its promise with its dangerous limitations.

ASML CEO Christophe Fouquet on EUV innovation, AI-driven chip demand, and leading Europe’s most critical technology company.

AI has evolved from skepticism to ubiquity, transforming work and productivity while exposing deep limitations in truth, reliability, and human dependence.

Matthew Lapinski, CEO of Clee Medical, shares how the Swiss startup is making brain surgery safer, faster, and more precise.

Christophe Fouquet, CEO of ASML, tells Jean-François Manzoni how the world’s only EUV lithography machine maker became Europe’s most indispensable company – and what comes next.

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