
5 myths holding back GenAI in the workplace
Here’s what leaders need to unlearn to scale AI across their organizations. ...
by Didier Cossin Published September 7, 2021 in Brain Circuits • 3 min read
Conflicts of interest can have a detrimental effect at board level, creating ethical problems by distorting decision-making and generating consequences that can undermine the credibility of boards, organizations or even entire economic systems. The real danger lies in the extent to which boards and directors are unaware of the many subtle conflicts of interest within a group dynamic. Add to the mix divided loyalties among shareholders and the multiple roles of directors, and the potential for conflict becomes clear.
We have identified what we refer to as four tiers of conflicts that can arise in the boardroom:
In this four-part series, we will give you ways to examine whether your board has any of these conflicts, an exercise that is worth doing on a regular basis. In Part 1, we focus on Tier 1:
A Tier-I conflict is an actual or potential conflict between a board member and the company. The concept is straightforward: A director should not take advantage of their position with respect to salaries and perks, misappropriation of company assets, self-dealing, appropriating corporate opportunities, insider trading, and neglecting board work, among other things.
Companies can self-assess their exposure to Tier-I conflicts by asking the following questions:
Boards need to have a specific policy in place for Tier-I conflicts, This policy needs to specify processes for dealing with major actual and potential conflicts, such as misappropriation of assets; insufficient effort, focus and dedication to board work; self-dealing and related transactions; insider trading; and taking advantage of corporate opportunities in an open and transparent way. If possible, the policy should be signed by all directors and updated regularly, and conflicts of interest should be declared at each board meeting. The control mechanisms could be institutionalized.
Founder and director of the IMD Global Board Center, the originator of the Four Pillars of Board Effectiveness methodology and an advocate of Stewardship.
Didier Cossin is the Founder and Director of the IMD Global Board Center, the originator of the Four Pillars of Board Effectiveness methodology, and an advocate of stewardship. He is the author and co-author of books such as Inspiring Stewardship, as well as book chapters and articles in the fields of governance, investments, risks, and stewardship, several of which have obtained citations of excellence or other awards. He is the Director of the High Performance Boards program, the Mastering Board Governance course, The Role of the Chair program, and co-Director of the Stakeholder Management for Boards program.
August 19, 2025 • by Michael R. Wade, Konstantinos Trantopoulos , Mark Navas , Anders Romare in Brain Circuits
Here’s what leaders need to unlearn to scale AI across their organizations. ...
August 14, 2025 • by Susanne May in Brain Circuits
Stepping into leadership for the first time? Discover 5 essential lessons to build trust, lead with clarity, and create lasting impact from day one....
August 12, 2025 • by Aharon Cohen-Mohliver in Brain Circuits
In the age of Culture Wars, companies can easily trigger backlashes from customers in response to their actions or the behavior of their leaders. But will such reactions cost them in the...
August 7, 2025 • by Robert Vilkelis in Brain Circuits
Have you ever sat through a polished presentation, delivered by a compelling speaker, only to be left with a nagging feeling afterwards: “That was interesting, but now what?” In the third of...
Explore first person business intelligence from top minds curated for a global executive audience