Motorola ventures (B)
Motorola Ventures was the global strategic venture capital investment arm of Motorola that actively invested in the early stage development of companies that had the potential to bring strategic value to Motorola and that, in turn, could accelerate access to new technologies, markets and talent. There was a strong commitment to Motorola Ventures from Motorola’s Senior Leadership Team but in times of crisis, such as the current one, there was little immediate impact that Motorola Ventures was capable of making to bolster short term results for the parent entity. Motorola Ventures had enthusiastically invested in a startup, Tilefile – however, a year later there was still no commitment from any of Motorola’s business units to deploy Tilefile’s technologies across any of Motorola’s product platforms. The Motorola Ventures management team wondered how best to manage and navigate Tilefile through the current environment within Motorola where the attention of the business was focused on the next quarter’s profitability. The case explores the roles and relationships of the three key parties: the startup (Tilefile), the CVC unit (Motorola Ventures), and the corporate entity (Motorola).
Explain the workings of corporate venture capital to managers and organizations contemplating starting their own CVC units.
Motorola Solutions
2007
Cranfield University
Wharley End Beds MK43 0JR, UK
Tel +44 (0)1234 750903
Email [email protected]
Harvard Business School Publishing
60 Harvard Way, Boston MA 02163, USA
Tel (800) 545-7685 Tel (617)-783-7600
Fax (617) 783-7666
Email [email protected]
NUCB Business School
1-3-1 Nishiki Naka
Nagoya Aichi, Japan 460-0003
Tel +81 52 20 38 111
Email [email protected]
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