Case Study

British Petroleum (C): Economic and environmental sustainability?

5 pages
May 2011
Reference: IMD-3-2182

The C-case begins with BP announcing that Hayward is stepping down as CEO of BP to be succeeded by Bob Dudley. Shortly thereafter, Dudley announced that he would evaluate each business’s progress in reducing operational risks and achieving excellent safety and compliance standards. The case also describes some of the legal consequences BP faced as well as the financial impact of the oil spill. The case ends with Dudley stating that BP will emerge from this incident as a company that is safer, stronger, more sustainable, more trusted and more valuable.

Learning Objective

Getting back on a sustainable path, establishing trust and rebuilding the company’s reputation after a crisis; roles of top management and the board of directors during a crisis.

Keywords
Leadership, Crisis Management, General Management, Strategy
Settings
BP, Materials, Oil and Gas, Energy
2010
Type
Published Sources
Copyright
© 2011
Available Languages
English
Related material
Teaching note
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This case study is part of a series
  • British Petroleum (A): Defining a strategic vision
  • British Petroleum (B): The Deepwater Horizon explosion
  • British Petroleum (C): Economic and environmental sustainability?
This case study is part of a series
  • British Petroleum (A): Defining a strategic vision
  • British Petroleum (B): The Deepwater Horizon explosion
  • British Petroleum (C): Economic and environmental sustainability?
Discover our latest research
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British Petroleum (A): Defining a strategic vision
By Paul Strebel and Brian Rogers
Case reference: IMD-3-2180 ©2011
Summary
The A-case begins with Tony Hayward’s appointment as CEO of BP. Hayward was immediately faced with the challenge of convincing the board that he co...
Reference IMD-3-2180
Copyright ©2011
Copyright owner IMD Copyright
Organization BP
Industry Materials, Oil and Gas;Energy
Available Languages English
Contact

Research Information & Knowledge Hub for additional information on IMD publications

British Petroleum (B): The Deepwater Horizon explosion
By Paul Strebel and Brian Rogers
Case reference: IMD-3-2181 ©2011
Summary
The B-case highlights some of the changes Hayward had implemented since becoming CEO in 2007. After Hayward announced that BP’s top strategic prior...
Reference IMD-3-2181
Copyright ©2011
Copyright owner IMD Copyright
Organization BP
Industry Materials, Oil and Gas;Energy
Available Languages English
Contact

Research Information & Knowledge Hub for additional information on IMD publications

British Petroleum (C): Economic and environmental sustainability?
By Paul Strebel and Brian Rogers
Case reference: IMD-3-2182 ©2011
Summary
The C-case begins with BP announcing that Hayward is stepping down as CEO of BP to be succeeded by Bob Dudley. Shortly thereafter, Dudley announced...
Reference IMD-3-2182
Copyright ©2011
Copyright owner IMD Copyright
Organization BP
Industry Materials, Oil and Gas;Energy
Available Languages English
Contact

Research Information & Knowledge Hub for additional information on IMD publications