Vale going global (A)
This case sets up the context of a push for changing the culture of Vale, the Brazilian iron ore mining company. In 2001, Vale began a journey to change from being an iron ore mining company, with a “state-owned” Brazilian mindset, to one that is characterized as a “global, diversified mining” company.
Changing organizational culture in a large, diversified company.
2001 to 2006
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- Vale going global (A)
- Vale going global (B)
- Vale going global (A)
- Vale going global (B)
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